Amanda Williams.

Hi! I'm a Lead Product Designer at Concretely by Holcim, where my focus is building a continuous discovery process that allows product and design to stay close to users and keep priorities well-informed. Previously, I was a founding designer and product manager at AirWorks, and held UX design roles at fintech company nCino, design agency ADK Group, and healthtech product NutriSavings by employee benefits company Edenred. My career highlights include designing MVPs and building design foundations as the founding designer, leading product launches, and creating scalable design systems. My approach combines strategic thinking, collaborative leadership, and a passion for innovation to solve complex user challenges.

Concretely Platform

Platform that connects ready mix concrete providers and their customers. Facilitates better communication and planning for concrete orders.

  • Web app for concrete providers; web and mobile apps for contractors
  • Full workflow for managing and tracking order placement and fullfillment in real time between concrete providers and their customers
  • Notification and messaging experience tied to projects and orders
  • Product discovery processes and requirement research and documentation

Product Discovery / UX & UI Design / Information Architecture / Product Requirements / Agile / Design System

More about Concretely

AirWorks Web App

Uses AI to build CAD models from aerial imagery. I was the founding designer.

  • Designed MVP for product launch and foundational design system
  • Project ordering experience
  • CAD file viewing and exporting experience
  • Product discovery, including a beta test for an in-app CAD editing experience

Product Discovery Research / UX & UI Design / Agile / Product Management / Design System

More about AirWorks

nCino Commercial Banking Platform

Tool built on Salesforce to help banks and financial institutions provide their customers a better experience by allowing these banks to manage commercial customer accounts in one place. Streamlines loan processing, account opening, and complaince audits. I worked on porfolios for Credit Analysis, Portfolio Analytics, and International Banking

  • Rent roll analytics feature for commercial real estate loan underwriting
  • Importing debt schedule and averaging periods features for commercial loan underwriting
  • Policy administration feature to enable banks to track their loan, deposit, and application data to ultimately manage compliance and risk withing the bank's portfolio

UX & UI Design / UX Research / User Testing / Design Systems

More about nCino

NutriSavings Mobile App

Health benefits program that educates people on how to make healthier grocery choices and rewards them with cash back on healthy food purchases. I led all UX and UI design for the mobile app experience.

  • Data visualization and dashboards
  • Scan and search food catalog customers can use in store
  • Track purchases, their nutritional scores, and cash back transactions
  • Digital coupon clipping and shopping list creation

UX & UI Design / UX Research / Animation / Data Visualization

ADK Group Web Design

Digital design and development agency. Produced designs and front-end development of wordpress templates for over 24 clients during my tenure.

  • Clients included Mass General Hospital, Brigham Women's Hospital, Santander, JLL subsidiaries; and local Boston companies such as Improv Asylum, Columbus Hospitality Group, and Sleeping Dog Properties.
  • Web UX/UI design
  • Logos and branding
  • Animations
  • Front-end development for Wordpress templates

Web Design / UX & UI Design / Animation / Front-end Development / Wordpress

More about ADK Group

Random Design Shots

Random 1 Random 2 Random 3 Random 4 Random 6 Random 5